The Swadeshi movement, part of the Indian independence movement, was a successful economic strategy to remove the British Empire from power and improve economic conditions in India through following principles of swadeshi (self-sufficiency). Strategies of the swadeshi movement involved boycotting British products and the revival of domestic-made products and production techniques.
Swadeshi Movement emanated from the partition of Bengal, 1905 and continued up to 1908. It was the most successful of the pre-Gandhian movements. Chief architects were Aurobindo Ghosh, Lokmanya Bal Gangadhar Tilak, Bipin Chandra Pal and Lala Lajpat Rai. Swadeshi, as a strategy, was a key focus of Mahatma Gandhi who described it as the soul of Swaraj (self rule). However there is no corroborative evidence to support that Swadeshi was successful at punishing the British.
I don't have this Gandhi label because it never appealed me to add in my collection as I think it can be printed any time as there are no law to prevent this from reprinting and also no authority to monitor this as it is a LABEL.!!
So I am not sure why collectors are buying it for 5-15$. Sometimes it goes upto 50+ dollars.!!!
I think it will be very hard to find original as it has been almost 80+ years and during that time it's main purpose was to use it on mail to oppose British and spread the message. Also there were very less collector during that time and also paper quality & local printing quality cannot sustain weather and all other condition required to keep this kind of material in good condition. Another thing is that people were even afraid to keep this kind of label with them as they were feared from Britisher.!!
Recently this kind of label was sold for $41 and only single bidder for this item. Don't know why paying $41 for this PIECE OF PAPER.
Also one more thing I noticed is initial starting price of auction was $41.!!! Not sure why so high.!!
If it is high price than seller has no confidence about his item.!! but this will stop shill bidding.!!
Seller: London-stamps from UK.
Buyer: Coolblue1955 from India
My advice will be stay away from this PIECE OF PAPER or Label or Cinderella.!!!
Or look for some genuine seller who will mention that this is Cindrella and price will be cheap. Following screen shot is from ebay where seller mentioned about this and selling under 6-7$.
If you have any more information than please write a comment so everyone can read it.